Wow.. thats news to me too - and I've been on the D&DO forums quite a bit! Cool!
OK here is something else of note for trial players and our regular core group:
Turbine is watching you! The will be actively watching the 'starter' areas for established players that are helping out new players. Specifically, established players that start a level one bard, cleric, or rogue (those were recommendations) and hang out with new players by providing heals, charms, and sneaking around.
There is nothing to sign up for, no special criteria - just help out - and you may be rewarded with special items, compensation, and recognition for your good deeds. This
does not mean telling them what to do or how to do something.. sort of the 'quiet companion' method that we've informally used in the past.