Mostly liberal rubbish (to quote Monty Python). Here are the study notes I have written for my 2nd year uOttawa students in the course Popular Culture and Communication:

Second Mid-Term Exam Preparation Guide

If you can answer the following questions and remember the following definitions and facts you will be well prepared for the exam. Use the texts to fill in the correct answers.

20 to 30 percent of 2 billion Internet users upload (distribute) their own videos

From the Introduction (Watching YouTube):
The audience desires __________ to commercial media.

What is the relationship between the social construction of taste and class divisions? What does the Internet do to this relationship?

The domain of everyday experience suffers from what?

The Internet has expanded the ___________ motives for amateur filmmaking.

Marshall McLuhan: there is a relationship between _______ structures and _______ structures

From Chapter One:
Home movies (“super 8”) offer ____________ representations of the world.

In the mid-twentieth century amateur filmmakers were advised to make what type of home movies?

YouTube’s army of amateur videographers is leading to the _________ of idiosyncratic behaviour.

Home moviemakers in the 20th century believed in the _________ power of the camera.

Why did Richard Chalfen describe home movies as the ‘simplest situation’?

Why do some people think that Bert (of Bert and Ernie) is evil?

Pierre Bourdieu claimed that ‘_________ can be terribly violent.’

The online audience often identifies with the presentation of the _________ while recoiling from ___________ that are not part of the mainstream.

Chapter Two

James M. Moran suggests that different types of media practice signify different positions within social classes and different degrees of ___________.

Moran suggests that home video’s dominant style of _______ and its primary subject of the ________ are seen as suspect in academic, art, and museum cultures.

Richard Chalfen and Patricia Zimmerman saw _________ and __________ as significant factors within home video.

Daniel J. Solove argues that the YouTube generation “may find it increasingly difficult to have a _______.

Our amateur video practices are ________ the context of our selfhood.

Our sense of self is strongly dependent upon what __________ about us.

We may be creating conditions for self-construction where ______ plays a much more current role in our lives.

The privacy of the domestic space (home) protects __________ with social norms.

Patricia Wallace argued the “we have ___________ over our self-presentation on the Internet compared to what we had in high school.”

Chapter Three

The core value of YouTube is ____________.

Diaries once were a manifestation of an increased demand for ___________.

Jay David Bolter claims that social computing is self-referential, fragmented, and multiple – the antithesis of the ______________.

Michel Foucault argues that deeply embedded within the institutions of the west was a formidable ______________.

Pierre Bourdieu spoke of ________________ that organize our actions.

Confession is a ___________ wherein individuals internalize the standards of acceptable behaviour.

Online confession may function more as a mode of _____________.

From Gray’s Television Entertainment:
What are television formats and why are they useful?

The audience has limited powers of reading against the grain.

‘Television entertainment can use its affective powers to encourage identification with those who we might otherwise be inclined or encouraged to view as odd, other and pre-eminently “different.”’

Our current era of television is rich with parody.

According to Jean Baudrillard “the real world has vanished, leaving us only with a mediated existence, and a reality more real than reality.”

What is the meaning of the term “long tail”?

Why is the non-advertiser-funded delivery of programs increasing.

Why does synergy provide free advertising?

What does ‘intertextuality’ mean?

Is it correct to claim, as Neil Postman did, that “television speaks in only one persistent voice – the voice of entertainment.”

Is television becoming more or less social?

What is the meaning of the following terms:
  • cultural appropriation
  • hyperreal
  • counter-discourse
  • rhizomatic text

Why did Plato suggest that poets should be expelled from his ideal republic?

Also remember that:

Benedict Anderson described communities as imagined.

Popular culture is contested terrain.

Commercial television is hyperreal and idealized.

Popular culture is popular because it means different things to different people

Balkanization, also called ‘egocasting’ describes how “We will all become such careful and thoughtful programmers of our own media menus that we will not encounter difference.”